{"id":5439,"date":"2023-10-25T17:00:00","date_gmt":"2023-10-25T10:00:00","guid":{"rendered":"https:\/\/www.planbmedia.co.th\/insight\/%e0%b8%aa%e0%b9%88%e0%b8%ad%e0%b8%87%e0%b9%81%e0%b8%84%e0%b8%a1%e0%b9%80%e0%b8%9b%e0%b8%8d%e0%b8%95%e0%b9%89%e0%b8%ad%e0%b8%87%e0%b8%a3%e0%b8%b1%e0%b8%9a-festive-%e0%b8%89%e0%b8%a5%e0%b8%ad%e0%b"},"modified":"2025-04-29T14:09:23","modified_gmt":"2025-04-29T07:09:23","slug":"%e0%b8%aa%e0%b9%88%e0%b8%ad%e0%b8%87%e0%b9%81%e0%b8%84%e0%b8%a1%e0%b9%80%e0%b8%9b%e0%b8%8d%e0%b8%95%e0%b9%89%e0%b8%ad%e0%b8%87%e0%b8%a3%e0%b8%b1%e0%b8%9a-festive-%e0%b8%89%e0%b8%a5%e0%b8%ad%e0%b8%87","status":"publish","type":"insight","link":"https:\/\/www.planbmedia.co.th\/th\/insight\/%e0%b8%aa%e0%b9%88%e0%b8%ad%e0%b8%87%e0%b9%81%e0%b8%84%e0%b8%a1%e0%b9%80%e0%b8%9b%e0%b8%8d%e0%b8%95%e0%b9%89%e0%b8%ad%e0%b8%87%e0%b8%a3%e0%b8%b1%e0%b8%9a-festive-%e0%b8%89%e0%b8%a5%e0%b8%ad%e0%b8%87\/","title":{"rendered":"\u0e2a\u0e48\u0e2d\u0e07\u0e41\u0e04\u0e21\u0e40\u0e1b\u0e0d\u0e15\u0e49\u0e2d\u0e07\u0e23\u0e31\u0e1a Festive \u0e09\u0e25\u0e2d\u0e07\u0e40\u0e17\u0e28\u0e01\u0e32\u0e25\u0e1c\u0e48\u0e32\u0e19\u0e2a\u0e37\u0e48\u0e2d Retail"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1500\" height=\"892\" src=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/Cover_5_08-1500x892.jpg\" alt=\"\" class=\"wp-image-5420\" srcset=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/Cover_5_08-1500x892.jpg 1500w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/Cover_5_08-1050x625.jpg 1050w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/Cover_5_08-150x89.jpg 150w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/Cover_5_08-750x446.jpg 750w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/Cover_5_08.jpg 1617w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n\n\n\n<p>\u0e40\u0e02\u0e49\u0e32\u0e2a\u0e39\u0e48\u0e0a\u0e48\u0e27\u0e07\u0e17\u0e49\u0e32\u0e22\u0e1b\u0e35 \u0e2b\u0e25\u0e32\u0e22\u0e41\u0e1a\u0e23\u0e19\u0e14\u0e4c\u0e42\u0e14\u0e22\u0e40\u0e09\u0e1e\u0e32\u0e30\u0e41\u0e1a\u0e23\u0e19\u0e14\u0e4c\u0e43\u0e2b\u0e0d\u0e48\u0e46 \u0e21\u0e31\u0e01\u0e21\u0e35\u0e01\u0e32\u0e23\u0e17\u0e33\u0e41\u0e04\u0e21\u0e40\u0e1b\u0e0d\u0e15\u0e49\u0e2d\u0e19\u0e23\u0e31\u0e1a Festive \u0e44\u0e21\u0e48\u0e27\u0e48\u0e32\u0e08\u0e30\u0e40\u0e1b\u0e47\u0e19\u0e0a\u0e48\u0e27\u0e07\u0e04\u0e23\u0e34\u0e2a\u0e21\u0e32\u0e2a\u0e15\u0e4c\u0e41\u0e25\u0e30\u0e1b\u0e35\u0e43\u0e2b\u0e21\u0e48\u0e1c\u0e48\u0e32\u0e19\u0e2a\u0e37\u0e48\u0e2d\u0e19\u0e2d\u0e01\u0e1a\u0e49\u0e32\u0e19 \u0e42\u0e14\u0e22\u0e40\u0e09\u0e1e\u0e32\u0e30\u0e2a\u0e37\u0e48\u0e2d\u0e43\u0e19 Retail \u0e17\u0e35\u0e48\u0e40\u0e1b\u0e47\u0e19\u0e2a\u0e37\u0e48\u0e2d\u0e22\u0e2d\u0e14\u0e19\u0e34\u0e22\u0e21 \u0e40\u0e19\u0e37\u0e48\u0e2d\u0e07\u0e08\u0e32\u0e01\u0e40\u0e1b\u0e47\u0e19\u0e2a\u0e37\u0e48\u0e2d\u0e17\u0e35\u0e48\u0e2d\u0e22\u0e39\u0e48 \u0e13 \u0e08\u0e38\u0e14\u0e01\u0e32\u0e23\u0e02\u0e32\u0e22 \u0e2a\u0e32\u0e21\u0e32\u0e23\u0e16\u0e01\u0e23\u0e30\u0e15\u0e38\u0e49\u0e19\u0e43\u0e2b\u0e49\u0e1c\u0e39\u0e49\u0e1a\u0e23\u0e34\u0e42\u0e20\u0e04\u0e40\u0e2b\u0e47\u0e19\u0e41\u0e25\u0e49\u0e27\u0e15\u0e31\u0e14\u0e2a\u0e34\u0e19\u0e43\u0e08\u0e0b\u0e37\u0e49\u0e2d\u0e44\u0e14\u0e49\u0e07\u0e48\u0e32\u0e22<\/p>\n\n\n\n<p>\u0e01\u0e32\u0e23\u0e17\u0e33\u0e41\u0e04\u0e21\u0e40\u0e1b\u0e0d\u0e40\u0e01\u0e35\u0e48\u0e22\u0e27\u0e01\u0e31\u0e1a\u0e40\u0e17\u0e28\u0e01\u0e32\u0e25 \u0e2b\u0e23\u0e37\u0e2d\u0e40\u0e23\u0e35\u0e22\u0e01\u0e27\u0e48\u0e32 Festive Marketing \u0e16\u0e37\u0e2d\u0e40\u0e1b\u0e47\u0e19\u0e42\u0e2d\u0e01\u0e32\u0e2a\u0e02\u0e2d\u0e07\u0e01\u0e32\u0e23\u0e2a\u0e23\u0e49\u0e32\u0e07 Best Customer Experience \u0e2b\u0e23\u0e37\u0e2d \u0e1b\u0e23\u0e30\u0e2a\u0e1a\u0e01\u0e32\u0e23\u0e13\u0e4c\u0e17\u0e35\u0e48\u0e14\u0e35\u0e17\u0e35\u0e48\u0e2a\u0e38\u0e14\u0e23\u0e30\u0e2b\u0e27\u0e48\u0e32\u0e07\u0e41\u0e1a\u0e23\u0e19\u0e14\u0e4c\u0e01\u0e31\u0e1a\u0e25\u0e39\u0e01\u0e04\u0e49\u0e32 \u0e1c\u0e25\u0e2a\u0e33\u0e23\u0e27\u0e08\u0e08\u0e32\u0e01 \u201cHoliday Insights Study by YouGov\u201d \u0e1e\u0e1a\u0e27\u0e48\u0e32\u0e04\u0e19\u0e44\u0e17\u0e22\u0e01\u0e27\u0e48\u0e32 73% \u0e21\u0e35\u0e01\u0e32\u0e23\u0e41\u0e1e\u0e25\u0e19\u0e44\u0e27\u0e49\u0e25\u0e48\u0e27\u0e07\u0e2b\u0e19\u0e49\u0e32\u0e01\u0e48\u0e2d\u0e19\u0e0b\u0e37\u0e49\u0e2d\u0e02\u0e2d\u0e07\u0e02\u0e27\u0e31\u0e0d \u0e41\u0e25\u0e30\u0e2a\u0e48\u0e27\u0e19\u0e43\u0e2b\u0e0d\u0e48\u0e27\u0e32\u0e07\u0e41\u0e1c\u0e19\u0e17\u0e35\u0e48\u0e08\u0e30\u0e0b\u0e37\u0e49\u0e2d\u0e02\u0e2d\u0e07\u0e02\u0e27\u0e31\u0e0d\u0e43\u0e19\u0e0a\u0e48\u0e27\u0e07\u0e27\u0e31\u0e19\u0e17\u0e35\u0e48 21 \u2013 31 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\u0e40\u0e1e\u0e37\u0e48\u0e2d\u0e43\u0e2b\u0e49\u0e1c\u0e39\u0e49\u0e1a\u0e23\u0e34\u0e42\u0e20\u0e04\u0e08\u0e14\u0e08\u0e33\u0e41\u0e25\u0e30\u0e27\u0e32\u0e07\u0e41\u0e1c\u0e19\u0e01\u0e32\u0e23\u0e0b\u0e37\u0e49\u0e2d\u0e02\u0e2d\u0e07\u0e02\u0e27\u0e31\u0e0d\u0e44\u0e27\u0e49\u0e41\u0e15\u0e48\u0e40\u0e19\u0e34\u0e48\u0e19\u0e46<\/p>\n\n\n\n<p>\u0e15\u0e31\u0e27\u0e2d\u0e22\u0e48\u0e32\u0e07\u0e41\u0e1a\u0e23\u0e19\u0e14\u0e4c\u0e01\u0e31\u0e1a\u0e41\u0e04\u0e21\u0e40\u0e1b\u0e0d\u0e43\u0e19\u0e0a\u0e48\u0e27\u0e07\u0e40\u0e17\u0e28\u0e01\u0e32\u0e25<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1500\" height=\"1500\" data-id=\"5422\" src=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-03-1500x1500.jpg\" alt=\"\" class=\"wp-image-5422\" srcset=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-03-1500x1500.jpg 1500w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-03-1050x1050.jpg 1050w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-03-150x150.jpg 150w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-03-750x750.jpg 750w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-03-2000x2000.jpg 2000w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1500\" height=\"1500\" data-id=\"5424\" src=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-04-1500x1500.jpg\" alt=\"\" class=\"wp-image-5424\" srcset=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-04-1500x1500.jpg 1500w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-04-1050x1050.jpg 1050w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-04-150x150.jpg 150w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-04-750x750.jpg 750w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-04-2000x2000.jpg 2000w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1500\" height=\"1500\" data-id=\"5428\" src=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-06-1500x1500.jpg\" alt=\"\" class=\"wp-image-5428\" srcset=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-06-1500x1500.jpg 1500w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-06-1050x1050.jpg 1050w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-06-150x150.jpg 150w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-06-750x750.jpg 750w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-06-2000x2000.jpg 2000w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1500\" height=\"1500\" data-id=\"5430\" src=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-07-1500x1500.jpg\" alt=\"\" class=\"wp-image-5430\" srcset=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-07-1500x1500.jpg 1500w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-07-1050x1050.jpg 1050w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2023\/10\/FB_\u0e23\u0e27\u0e21-Festive-Creative-ad-in-retail-Airport-07-150x150.jpg 150w, 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