{"id":9804,"date":"2025-05-26T09:32:05","date_gmt":"2025-05-26T02:32:05","guid":{"rendered":"https:\/\/www.planbmedia.co.th\/insight\/kfc-take-over-%e0%b8%aa%e0%b8%b7%e0%b9%88%e0%b8%ad%e0%b8%99%e0%b8%ad%e0%b8%81%e0%b8%9a%e0%b9%89%e0%b8%b2%e0%b8%99%e0%b8%89%e0%b8%a5%e0%b8%ad%e0%b8%87%e0%b8%84%e0%b8%a3%e0%b8%9a%e0%b8%a3%e0%b8%ad\/"},"modified":"2025-08-14T13:29:22","modified_gmt":"2025-08-14T06:29:22","slug":"kfc-take-over-%e0%b8%aa%e0%b8%b7%e0%b9%88%e0%b8%ad%e0%b8%99%e0%b8%ad%e0%b8%81%e0%b8%9a%e0%b9%89%e0%b8%b2%e0%b8%99%e0%b8%89%e0%b8%a5%e0%b8%ad%e0%b8%87%e0%b8%84%e0%b8%a3%e0%b8%9a%e0%b8%a3%e0%b8%ad","status":"publish","type":"insight","link":"https:\/\/www.planbmedia.co.th\/th\/insight\/kfc-take-over-%e0%b8%aa%e0%b8%b7%e0%b9%88%e0%b8%ad%e0%b8%99%e0%b8%ad%e0%b8%81%e0%b8%9a%e0%b9%89%e0%b8%b2%e0%b8%99%e0%b8%89%e0%b8%a5%e0%b8%ad%e0%b8%87%e0%b8%84%e0%b8%a3%e0%b8%9a%e0%b8%a3%e0%b8%ad\/","title":{"rendered":"KFC Take Over \u0e2a\u0e37\u0e48\u0e2d\u0e19\u0e2d\u0e01\u0e1a\u0e49\u0e32\u0e19\u0e09\u0e25\u0e2d\u0e07\u0e04\u0e23\u0e1a\u0e23\u0e2d\u0e1a 40 \u0e1b\u0e35 \u0e04\u0e27\u0e49\u0e32\u0e23\u0e32\u0e07\u0e27\u0e31\u0e25 THE Best Viral Campaign at Festival of Media APAC 2025"},"content":{"rendered":"\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1500\" height=\"893\" data-id=\"9798\" src=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/Cover_3_KFC-1-1500x893.jpg\" alt=\"\" class=\"wp-image-9798\" srcset=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/Cover_3_KFC-1-1500x893.jpg 1500w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/Cover_3_KFC-1-1050x625.jpg 1050w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/Cover_3_KFC-1-150x89.jpg 150w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/Cover_3_KFC-1-750x447.jpg 750w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/Cover_3_KFC-1.jpg 1617w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>KFC \u0e23\u0e48\u0e27\u0e21\u0e01\u0e31\u0e1a Initiative Thailand \u0e44\u0e14\u0e49\u0e2d\u0e2d\u0e01\u0e41\u0e04\u0e21\u0e40\u0e1b\u0e0d \u2018Kentucky Town Bangkok\u2019 \u0e09\u0e25\u0e2d\u0e07\u0e04\u0e23\u0e1a\u0e23\u0e2d\u0e1a 40 \u0e1b\u0e35 \u0e42\u0e14\u0e22\u0e21\u0e35\u0e01\u0e32\u0e23\u0e2a\u0e23\u0e49\u0e32\u0e07\u0e1b\u0e4a\u0e2d\u0e1b\u0e2d\u0e31\u0e1e\u0e2a\u0e42\u0e15\u0e23\u0e4c KFC \u0e04\u0e23\u0e31\u0e49\u0e07\u0e41\u0e23\u0e01\u0e43\u0e19\u0e1b\u0e23\u0e30\u0e40\u0e17\u0e28\u0e44\u0e17\u0e22 \u0e1e\u0e23\u0e49\u0e2d\u0e21\u0e40\u0e1b\u0e34\u0e14\u0e15\u0e31\u0e27 friend of KFC Thailand &#8220;BamBam \u0e01\u0e31\u0e19\u0e15\u0e4c\u0e1e\u0e34\u0e21\u0e38\u0e01\u0e15\u0e4c&#8221;<\/p>\n\n\n\n<p>\u0e41\u0e04\u0e21\u0e40\u0e1b\u0e0d\u0e19\u0e35\u0e49\u0e2a\u0e23\u0e49\u0e32\u0e07\u0e1b\u0e23\u0e32\u0e01\u0e0f\u0e01\u0e32\u0e23\u0e13\u0e4c\u0e04\u0e23\u0e31\u0e49\u0e07\u0e2a\u0e33\u0e04\u0e31\u0e0d \u0e14\u0e49\u0e27\u0e22\u0e01\u0e32\u0e23 Take Over \u0e2a\u0e37\u0e48\u0e2d\u0e19\u0e2d\u0e01\u0e1a\u0e49\u0e32\u0e19 \u0e1c\u0e48\u0e32\u0e19\u0e01\u0e32\u0e23 Freeze Screen \u0e43\u0e2b\u0e49\u0e17\u0e31\u0e49\u0e07\u0e40\u0e21\u0e37\u0e2d\u0e07\u0e40\u0e15\u0e47\u0e21\u0e44\u0e1b\u0e14\u0e49\u0e27\u0e22\u0e1a\u0e23\u0e23\u0e22\u0e32\u0e01\u0e32\u0e28\u0e41\u0e2b\u0e48\u0e07\u0e01\u0e32\u0e23\u0e40\u0e09\u0e25\u0e34\u0e21\u0e09\u0e25\u0e2d\u0e07 40 \u0e1b\u0e35 \u0e19\u0e33\u0e42\u0e14\u0e22 friend of KFC Thailand &#8220;BamBam&#8221; \u0e42\u0e14\u0e22\u0e43\u0e0a\u0e49\u0e2a\u0e37\u0e48\u0e2d\u0e14\u0e34\u0e08\u0e34\u0e17\u0e31\u0e25\u0e2b\u0e25\u0e32\u0e01\u0e2b\u0e25\u0e32\u0e22 \u0e44\u0e14\u0e49\u0e41\u0e01\u0e48 Panoramix CTW , Plan B TV, Digital MRT, City TV<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1500\" height=\"1500\" data-id=\"9765\" src=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_1-1500x1500.jpg\" alt=\"\" class=\"wp-image-9765\" srcset=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_1-1500x1500.jpg 1500w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_1-1050x1050.jpg 1050w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_1-150x150.jpg 150w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_1-750x750.jpg 750w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_1.jpg 1667w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1500\" height=\"1500\" data-id=\"9767\" src=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_2-1500x1500.jpg\" alt=\"\" class=\"wp-image-9767\" srcset=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_2-1500x1500.jpg 1500w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_2-1050x1050.jpg 1050w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_2-150x150.jpg 150w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_2-750x750.jpg 750w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_2.jpg 1667w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1500\" height=\"1500\" data-id=\"9769\" src=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_3-1500x1500.jpg\" alt=\"\" class=\"wp-image-9769\" srcset=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_3-1500x1500.jpg 1500w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_3-1050x1050.jpg 1050w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_3-150x150.jpg 150w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_3-750x750.jpg 750w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_3.jpg 1667w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n<\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1500\" height=\"750\" data-id=\"9800\" src=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_5-copy-1500x750.jpg\" alt=\"\" class=\"wp-image-9800\" srcset=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_5-copy-1500x750.jpg 1500w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_5-copy-1050x525.jpg 1050w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_5-copy-150x75.jpg 150w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_5-copy-750x375.jpg 750w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_5-copy-2000x1000.jpg 2000w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n<\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-4 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1500\" height=\"1500\" data-id=\"9771\" src=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_4-1500x1500.png\" alt=\"\" class=\"wp-image-9771\" srcset=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_4-1500x1500.png 1500w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_4-1050x1050.png 1050w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_4-150x150.png 150w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_4-750x750.png 750w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_4.png 1667w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1500\" height=\"1500\" data-id=\"9775\" src=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_7-1500x1500.jpg\" alt=\"\" class=\"wp-image-9775\" srcset=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_7-1500x1500.jpg 1500w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_7-1050x1050.jpg 1050w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_7-150x150.jpg 150w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_7-750x750.jpg 750w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_7.jpg 1667w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1500\" height=\"1500\" data-id=\"9763\" src=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_8-1500x1500.jpg\" alt=\"\" class=\"wp-image-9763\" srcset=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_8-1500x1500.jpg 1500w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_8-1050x1050.jpg 1050w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_8-150x150.jpg 150w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_8-750x750.jpg 750w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/05\/KFC_FB_8.jpg 1667w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>\u0e41\u0e04\u0e21\u0e40\u0e1b\u0e0d\u0e19\u0e35\u0e49\u0e1b\u0e23\u0e30\u0e2a\u0e1a\u0e04\u0e27\u0e32\u0e21\u0e2a\u0e33\u0e40\u0e23\u0e47\u0e08\u0e2d\u0e22\u0e48\u0e32\u0e07\u0e21\u0e32\u0e01 \u0e40\u0e01\u0e34\u0e14\u0e01\u0e23\u0e30\u0e41\u0e2a\u0e1a\u0e19\u0e42\u0e25\u0e01\u0e2d\u0e2d\u0e19\u0e44\u0e25\u0e19\u0e4c\u0e17\u0e35\u0e48\u0e1e\u0e39\u0e14\u0e16\u0e36\u0e07\u0e2d\u0e22\u0e48\u0e32\u0e07\u0e01\u0e27\u0e49\u0e32\u0e07\u0e02\u0e27\u0e32\u0e07 \ud83d\udd25\ud83c\udf57\u0e08\u0e19\u0e2a\u0e32\u0e21\u0e32\u0e23\u0e16\u0e04\u0e27\u0e49\u0e32\u0e23\u0e32\u0e07\u0e27\u0e31\u0e25 Bronze \u0e08\u0e32\u0e01\u0e40\u0e27\u0e17\u0e35 Festival of Media APAC 2025 \u0e43\u0e19\u0e2b\u0e21\u0e27\u0e14 Best Viral Campaign \ud83c\udfc6<\/p>\n\n\n\n<p>Plan B 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\u0e44\u0e14\u0e49\u0e2d\u0e2d\u0e01\u0e41\u0e04\u0e21\u0e40\u0e1b\u0e0d \u2018Kentucky  [&hellip;]<\/p>\n","protected":false},"featured_media":9799,"template":"","insight_category":[281,279],"insight_industry":[314],"class_list":["post-9804","insight","type-insight","status-publish","has-post-thumbnail","hentry","insight_category-digital-th","insight_category-transit-th","insight_industry-food-and-restaurant"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.planbmedia.co.th\/th\/wp-json\/wp\/v2\/insight\/9804","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.planbmedia.co.th\/th\/wp-json\/wp\/v2\/insight"}],"about":[{"href":"https:\/\/www.planbmedia.co.th\/th\/wp-json\/wp\/v2\/types\/insight"}],"version-history":[{"count":1,"href":"https:\/\/www.planbmedia.co.th\/th\/wp-json\/wp\/v2\/insight\/9804\/revisions"}],"predecessor-version":[{"id":10886,"href":"https:\/\/www.planbmedia.co.th\/th\/wp-json\/wp\/v2\/insight\/9804\/revisions\/10886"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.planbmedia.co.th\/th\/wp-json\/wp\/v2\/media\/9799"}],"wp:attachment":[{"href":"https:\/\/www.planbmedia.co.th\/th\/wp-json\/wp\/v2\/media?parent=9804"}],"wp:term":[{"taxonomy":"insight_category","embeddable":true,"href":"https:\/\/www.planbmedia.co.th\/th\/wp-json\/wp\/v2\/insight_category?post=9804"},{"taxonomy":"insight_industry","embeddable":true,"href":"https:\/\/www.planbmedia.co.th\/th\/wp-json\/wp\/v2\/insight_industry?post=9804"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}