{"id":9252,"date":"2025-04-24T11:28:23","date_gmt":"2025-04-24T04:28:23","guid":{"rendered":"https:\/\/www.planbmedia.co.th\/?post_type=study&#038;p=9252"},"modified":"2025-09-11T11:26:54","modified_gmt":"2025-09-11T04:26:54","slug":"plantnery-goes-global-with-a-bold-campaign-launch-in-times-square-new-york","status":"publish","type":"study","link":"https:\/\/www.planbmedia.co.th\/th\/study\/plantnery-goes-global-with-a-bold-campaign-launch-in-times-square-new-york\/","title":{"rendered":"Plantnery Goes Global with a Bold Campaign Launch in Times Square, New York"},"content":{"rendered":"\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1500\" height=\"1000\" data-id=\"9255\" src=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/04\/Plan-B-15-Plantenary2-2.jpg\" alt=\"\" class=\"wp-image-9255\" srcset=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/04\/Plan-B-15-Plantenary2-2.jpg 1500w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/04\/Plan-B-15-Plantenary2-2-1050x700.jpg 1050w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/04\/Plan-B-15-Plantenary2-2-150x100.jpg 150w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/04\/Plan-B-15-Plantenary2-2-750x500.jpg 750w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n<\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1500\" height=\"1000\" data-id=\"9257\" src=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/04\/Twintube_20240711-21.jpg\" alt=\"\" class=\"wp-image-9257\" srcset=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/04\/Twintube_20240711-21.jpg 1500w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/04\/Twintube_20240711-21-1050x700.jpg 1050w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/04\/Twintube_20240711-21-150x100.jpg 150w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/04\/Twintube_20240711-21-750x500.jpg 750w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1500\" height=\"1000\" data-id=\"9253\" src=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/04\/Cookies_Plantnery-1.jpg\" alt=\"\" class=\"wp-image-9253\" srcset=\"https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/04\/Cookies_Plantnery-1.jpg 1500w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/04\/Cookies_Plantnery-1-1050x700.jpg 1050w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/04\/Cookies_Plantnery-1-150x100.jpg 150w, https:\/\/www.planbmedia.co.th\/wp-content\/uploads\/2025\/04\/Cookies_Plantnery-1-750x500.jpg 750w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>\u00a0<br><br><strong>BACKGROUND :\u00a0<\/strong><br>Plantnery makes a global statement with a striking debut at Times Square, New York. The campaign aims to connect with a younger audience, showcasing the new brand ambassador, Proxie, while building global awareness and brand recall.<\/p>\n\n\n\n<p><br><strong>CAMPAIGN DETAIL :<\/strong><br>The campaign kicked off with the <strong>launch in Times Square, New York<\/strong>, bringing Plantnery to a global stage.<br><strong>OOH media across Bangkok<\/strong> was strategically used to reach a broad audience and strengthen brand recognition.<br>The campaign leveraged the power of <strong>Fandom Marketing<\/strong> with <strong>Proxie<\/strong> as the brand\u2019s popular new ambassador, drawing attention and creating a memorable impact on the target audience.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0 BACKGROUND :\u00a0Plantnery makes a global statement with  [&hellip;]<\/p>\n","protected":false},"featured_media":9259,"template":"","study_category":[254,249,269],"study_industry":[257],"study_objective":[244],"class_list":["post-9252","study","type-study","status-publish","has-post-thumbnail","hentry","study_category-classic","study_category-digital","study_category-international","study_industry-food-and-restaurant","study_objective-gen-connect"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.planbmedia.co.th\/th\/wp-json\/wp\/v2\/study\/9252","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.planbmedia.co.th\/th\/wp-json\/wp\/v2\/study"}],"about":[{"href":"https:\/\/www.planbmedia.co.th\/th\/wp-json\/wp\/v2\/types\/study"}],"version-history":[{"count":1,"href":"https:\/\/www.planbmedia.co.th\/th\/wp-json\/wp\/v2\/study\/9252\/revisions"}],"predecessor-version":[{"id":9261,"href":"https:\/\/www.planbmedia.co.th\/th\/wp-json\/wp\/v2\/study\/9252\/revisions\/9261"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.planbmedia.co.th\/th\/wp-json\/wp\/v2\/media\/9259"}],"wp:attachment":[{"href":"https:\/\/www.planbmedia.co.th\/th\/wp-json\/wp\/v2\/media?parent=9252"}],"wp:term":[{"taxonomy":"study_category","embeddable":true,"href":"https:\/\/www.planbmedia.co.th\/th\/wp-json\/wp\/v2\/study_category?post=9252"},{"taxonomy":"study_industry","embeddable":true,"href":"https:\/\/www.planbmedia.co.th\/th\/wp-json\/wp\/v2\/study_industry?post=9252"},{"taxonomy":"study_objective","embeddable":true,"href":"https:\/\/www.planbmedia.co.th\/th\/wp-json\/wp\/v2\/study_objective?post=9252"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}