Career

Job Purpose:

The Motion Graphic Designer (Social Media Content) creates and animates engaging video and motion content for clients’ social media platforms. This role brings content plans, campaign concepts, and static key visuals to life through short-form video, animated posts, reels, and stories — crafted to stop the scroll and communicate the client’s message clearly within the first few seconds. Working closely with content planners, graphic designers, and account teams, the role ensures every motion asset is on-brand, on-brief, and delivered on schedule across all assigned client accounts.

Responsibilities:

1. Design and animate short-form video and motion content for social media platforms (Facebook, Instagram, TikTok, LINE OA, YouTube, X, etc.), including reels, stories, animated posts, and video ads.
2. Bring content calendars, campaign concepts, and static key visuals to life through motion — adding movement, transitions, and sound design that fit platform-native viewing behavior.
3. Edit and repurpose existing video footage or campaign assets into multiple short-form cutdowns optimized for different platforms and aspect ratios (1:1, 4:5, 9:16, 16:9, etc.).
4. Select or design supporting sound, music, and captions/subtitles to strengthen storytelling and accessibility.
5. Join briefing sessions with content planners and account teams to fully understand campaign objectives, target audience, and client requirements.
6. Collaborate with graphic designers and copywriters to ensure motion content is consistent with the overall visual and messaging direction.
7. Revise and finalize content based on client and internal feedback until approved for publishing.
8. Manage multiple motion design projects and deadlines simultaneously across several client accounts.
9. Stay current with social media motion/video trends, platform features (e.g., Reels, TikTok effects), and emerging tools and techniques.

Qualification:

1. Bachelor’s degree in Communication Arts, Computer Graphics, Visual Communication Design, or a related field.
2. At least 2 years of experience in motion graphic design or video editing, ideally with a focus on social media or digital content, in a digital, creative, or content agency.
3. Strong portfolio showcasing social media motion/video content (reels, animated posts, short-form video).
4. Proficient in Adobe After Effects and Premiere Pro; familiarity with Photoshop, Illustrator, and tools like CapCut is a plus.
5. Strong understanding of social media platform specs, formats, and content/motion trends.
6. Creative mindset with a good sense of timing, pacing, and storytelling through motion.
7. Good communication and coordination skills, able to work closely with content planners, designers, and account teams.
8. Ability to manage multiple projects and tight deadlines in a fast-paced agency environment.