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Customer Relationship Management (CRM) Manager

Level: Manager

Career Type: Permanent

Department: Customer Experience Management

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About Us
At Plan B Media, we’re more than an Out of Home Media leader — we’re innovators passionate about creating customer experiences that inspire, connect, and deliver impact. As we expand our presence, we’re looking for a Customer Relationship Management (CRM) Manager to drive customer engagement, loyalty, and growth.

This role offers you the chance to lead transformative CRM strategies, partner with high-profile clients, and influence business growth in a fast-evolving industry.

Your Mission

Deepen Client Relationships

  • Act as the trusted point of contact for key clients, ensuring seamless communication and satisfaction.
  • Build long-term partnerships through insightful engagement and proactive relationship management.
  • Anticipate client needs and deliver value beyond expectations.

Lead & Execute CRM Strategy

  • Design innovative CRM strategies that drive engagement, retention, and customer value.
  • Leverage CRM technologies and analytics to personalize communication and optimize client journeys.
  • Develop data-driven retention and loyalty programs that deliver measurable business outcomes.

Collaborate, Align & Grow

  • Partner with Sales, Marketing, and Operations to integrate CRM into core business strategies.
  • Identify upselling and cross-selling opportunities that align with client goals.
  • Champion a customer-first approach across the organization.

Turn Data into Business Impact

  • Manage and maintain high-quality customer data.
  • Translate insights into actions, measuring success through customer satisfaction, ROI, and campaign performance.
  • Continuously improve CRM initiatives through testing and evaluation.

Inspire & Empower Teams

  • Train and mentor cross-functional teams on CRM best practices.
  • Stay ahead of industry trends and emerging technologies to drive innovation.
  • Influence a culture of customer-centricity across all levels of the organization.

What You Bring

  • Bachelor’s degree in Business, Marketing, or related field.
  • 5+ years of proven experience in CRM, Client Success, or Key Account Management (Media / Out of Home background is a strong plus).
  • Strong knowledge of CRM systems, digital engagement tools, and customer lifecycle management.
  • Analytical thinker who loves turning data into impactful strategies.
  • Excellent communication, negotiation, and stakeholder management skills.
  • A balance between strategic thinker and hands-on executor.
  • Passionate about elevating customer value and building lasting partnerships.

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